MyKidsPass app

The web app offers tailored flows for super admins and company admins. Company admins can create various coupons with customizable options, subject to approval by super admins. Super admins have access to all users across mobile apps, oversee all companies, access different statistics, and enjoy full adaptability across devices for seamless actions. In addition, the platform supports the management and publication of parenting education content, ensuring valuable resources are always available to users.

EXPLANATIONS

Main app features

MyKidsPass mobile app

1Menu

The menu includes sections for used coupons, subscription details, card management, account information, settings, and customer support, providing users with full control over their profile and preferences.

2Notifications

Notifications keep users informed about new offers, updates, and important changes, helping them stay up to date and engaged with relevant content.

3Highlighted Coupons

This section displays the user's active discount offers, serving as a personalized hub for managing and using available coupons efficiently.

4Categories

Offers are organized into clear categories, making it easy for users to browse deals based on their interests and discover relevant savings quickly.

5Bottom Navigation

It offers direct access to essential sections like coupons, offers, educational content, and favorites, ensuring smooth and intuitive movement throughout the app.

MAIN FEATURES

Admin panel

MyKidsPass admin panel

1Sidebar

The sidebar provides quick access to core sections such as partners, users, educational content, user levels, and coupon categories, enabling efficient navigation of the platform.

2Coupon information

This section allows admins to input key coupon details, including the title, discount amount, image, and description, ensuring that each offer is clearly presented and ready for publishing.

3Edit & Approve button

Admins can easily review, edit, and approve both new and existing coupons, maintaining quality control and ensuring that all content aligns with platform standards before going live.

4Coupon logic

Defines how each coupon functions -including usage rules, validity period, and redemption limits - giving admins precise control over how offers are applied and ensuring consistency in user experience.

Project goal

The goal of the MyKidsPass platform was to create a comprehensive digital solution that supports modern families by combining valuable savings with expert-led educational content. Our team collaborated closely with the client to develop a platform that connects parents with exclusive discounts on products, services, travel, sports, and learning activities for children, while also providing access to high-quality online resources about parenting and child development. By uniting practical benefits with trusted guidance, MyKidsPass empowers parents to make informed decisions and enrich their everyday family life.

circles

Mobile App

kids image 1

Coupon

By browsing available offers, users can easily discover and activate discounts for children’s products, services, and activities, all in one place.

kids image 2

QR code

Once a coupon is activated, the app generates a unique QR code that can be scanned on-site, enabling quick and secure redemption.

kids image 3

Subscription

Users subscribe to access the full range of benefits offered by the app, including exclusive coupons and educational content. The subscription can be easily managed within the app, providing full control and uninterrupted service.

kids image 4

Education

Through expert-led content, the app delivers practical knowledge on parenting and child development, supporting families with trustworthy advice.

UI/UX DESIGN

Style guide

We designed a friendly and playful visual identity centered around soft purple tones that evoke trust, calmness, and imagination - perfectly suited for a family-focused platform. The color palette balances approachability and professionalism, making the app feel both warm and reliable. Bright accent colors were carefully selected to support readability and guide user interaction, while the clean typography keeps the experience simple, clear, and welcoming for all age groups.

Colors

Purple Gradient

#7624F0

#A521F1

Red Gradient

#FF5E72

#FF9B6A

Green

#24D189

Orange Gradient

#FFE4C5

#FFFBE5

Dark

#250003

Grey_1

#7A6F70

Grey_2

#BFB0B1

CRM

#FAF5F1

Background

#FFFBF7

Elements

#FFFCFC

Typography

averta font family

Weights

Regular

Italic

SemiBold

Bold

ExtraBold

ExtraBold Italic

Sizes

Font size 36, line height 42

Font size 28, line height 34

Font size 24, line height 30

Font size 20, line height 26

Font size 16, line height 22

Font size 12, line height 16

Font size 8, line height 10

greequote

From the very beginning, they understood what we were trying to build with MyKidsPass - not just a coupon platform, but real support for families. They always delivered more than we asked for, anticipating our needs and offering smart, reliable solutions that made a real difference.

Filip Milenković
Founder & CEO of MyKidsPass

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